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Bridalwear Retailer of the Year – England

This award aims to recognise the bridalwear retailer that has excelled in all areas of their business over the past 12 months. This is a wide-ranging category which may include, for instance, anything from providing great customer service, initiatives taken to attract new business, exceptional business results and the actions that set you apart from other retailers. Please provide specific examples in all your answers, and statistics or supporting materials where possible.

 

Please note:

All entries must relate to the past 12 months. This category is open to bridal wear retailers in England only.

Bridalwear Retailer of the Year – Ireland

This award aims to recognise the bridalwear retailer that has excelled in all areas of their business over the past 12 months. This is a wide-ranging category which may include, for instance, anything from providing great customer service, initiatives taken to attract new business, exceptional business results and the actions that set you apart from other retailers. Please provide specific examples in all your answers, and statistics or supporting materials where possible.

 

Please note:

All entries must relate to the past 12 months. This category is open to bridalwear retailers in Ireland only.

Bridalwear Retailer of the Year – Scotland

This award aims to recognise the bridalwear retailer that has excelled in all areas of their business over the past 12 months. This is a wide-ranging category which may include, for instance, anything from providing great customer service, initiatives taken to attract new business, exceptional business results and the actions that set you apart from other retailers. Please provide specific examples in all your answers, and statistics or supporting materials where possible.

 

Please note:

All entries must relate to the past 12 months. This category is open to bridalwear retailers in Scotland only.

Bridalwear Retailer of the Year – Wales

This award aims to recognise the bridalwear retailer that has excelled in all areas of their business over the past 12 months. This is a wide-ranging category which may include, for instance, anything from providing great customer service, initiatives taken to attract new business, exceptional business results and the actions that set you apart from other retailers. Please provide specific examples in all your answers, and statistics or supporting materials where possible.

 

Please note:

All entries must relate to the past 12 months. This category is open to bridalwear retailers in Wales only.

New Bridalwear Retailer of the Year

This category is open to bridalwear retailers who opened their business 18 months ago or less. The judges are looking for details of the challenges faced as a new business, how they were overcome and the lessons that were learnt.

 

Please note: This category is open to retailers who opened in or after March 2020

Long-standing Retailer of the Year

This category is open to bridalwear retailers who have been in business for 10 years or more. The judges are looking for details of how the business has developed over the years, the challenges faced and how they were overcome, and the secret to your longevity and success.

Retailer Customer Service of the Year

This category will look at the extent in which your customer service met the needs of your customers, whether the service was consistent throughout the business, and the demonstrable business benefits that have been achieved.

Best In-Store Design

This category is open to all bridal industry retailers and all sizes of store, new and refurbished. The judges will be looking for innovation and creativity in the design of the store, which should be in the UK. They will also be looking at how the design contributed to an uplift in sales.

Retailer Website of the Year

The role of technology has grown exponentially over the past few years and is now a crucial part of the way brides interact with your business. This award aims to highlight the retailer websites that have improved the experience of the customer, and the level of customer service that shops are able to provide.

NEW - Best use of Social Media

This award is designed for retailers to showcase how they have used social media to promote or add value to their business. The judges will be looking for innovative approaches, comprehensive strategy and examples of successful results.

NEW - Team of the Year

The Team of the Year award has been designed for businesses that can demonstrate and show real life examples of how teamwork has led to their success and their consistent, high levels of customer care and service. The judges will be looking for evidence of how the team goes above and beyond for your customers, helps the business achieve its goals and work together to provide outstanding service. This is your chance to give your team the recognition they deserve.

Bridalwear Supplier of the Year

The winning bridalwear manufacturer will be able to demonstrate its superior position in the market and its outstanding business performance. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new opportunities for growth over the past 12 months. Bridalwear manufacturers of all sizes are able to enter.

Bridesmaid Supplier of the Year

This category is open to manufacturers of bridesmaid dresses. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new

opportunities for growth over the past 12 months. Bridesmaids manufacturers of all sizes are able to enter.

Bridal Party Supplier of the Year

The winning Bridal Party Supplier will be able to demonstrate its superior position in the market and its outstanding business performance. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new opportunities for growth over the past 12 months. The Bridal Party Supplier category is open to mother of the bride, occasionwear and menswear companies of all sizes. Note as this category includes a variety of businesses, entries will be judged against the criteria, not against other entries.

Prom Supplier of the Year

This category is open to manufacturers of prom dresses. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new

opportunities for growth over the past 12 months. Prom manufacturers of all sizes are able to enter.

Bridal Accessories Supplier of the Year

The winning bridal accessories supplier will be able to demonstrate its superior position in the market and its outstanding business performance. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new opportunities for growth over the past 12 months. Bridalwear accessories suppliers of all sizes are able to enter.

Best Supplier Customer Service of the Year

This category will look at the level of support provided to stockists, and the demonstrable business benefits that have been achieved through exceptional customer service.

Marketing Campaign of the Year

The Marketing Campaign of the Year award recognises a marketing, PR or advertising campaign that has proved to be original, innovative and particularly effective. This can be a one-off campaign or part of an ongoing strategy. Entry is open to both large and small budget campaigns.

Judges will be looking for:

  • Explanation of the target audience
  • Objectives of the campaign
  • Description of marketing activities deployed
  • Evidence of the creative/design
  • Results achieved

NEW - Agent of the Year

This award is designed for companies to nominate an agent who has shown exceptional commitment to their role. The judges will be looking for evidence of expert knowledge, exemplary customer service and successful sales records. This is your chance to reward your agent and give them the recognition they deserve.

Student Designer of the Year

Students from colleges up and down the country are invited to submit their entries in the Student Designer of the Year category in the Bridal Buyer Awards 2020, which is open to Foundation degree 2nd-year students and 2nd- and 3rd-year BA design students. Submissions must be tutor-approved and signed off as qualifying. Together with sponsor the BBSA (British Bridal Suppliers Association) we will be looking for 12 finalists... young talents who will make a difference to the future of bridal.

Wedding Dress of the Year

Finalists in this category are dresses picked from the collections of the finalists int he previous year’s Best Bridalwear Manufacturer category. The selected dresses are hosted on the National Wedding Show website, where brides to be vote for their favourite. Simply, the one with the most votes wins the title!

Categories

Bridalwear Retailer of the Year – England

This award aims to recognise the bridalwear retailer that has excelled in all areas of their business over the past 12 months. This is a wide-ranging category which may include, for instance, anything from providing great customer service, initiatives taken to attract new business, exceptional business results and the actions that set you apart from other retailers. Please provide specific examples in all your answers, and statistics or supporting materials where possible.

 

Please note:

All entries must relate to the past 12 months. This category is open to bridal wear retailers in England only.

Bridalwear Retailer of the Year – Ireland

This award aims to recognise the bridalwear retailer that has excelled in all areas of their business over the past 12 months. This is a wide-ranging category which may include, for instance, anything from providing great customer service, initiatives taken to attract new business, exceptional business results and the actions that set you apart from other retailers. Please provide specific examples in all your answers, and statistics or supporting materials where possible.

 

Please note:

All entries must relate to the past 12 months. This category is open to bridalwear retailers in Ireland only.

Bridalwear Retailer of the Year – Scotland

This award aims to recognise the bridalwear retailer that has excelled in all areas of their business over the past 12 months. This is a wide-ranging category which may include, for instance, anything from providing great customer service, initiatives taken to attract new business, exceptional business results and the actions that set you apart from other retailers. Please provide specific examples in all your answers, and statistics or supporting materials where possible.

 

Please note:

All entries must relate to the past 12 months. This category is open to bridalwear retailers in Scotland only.

Bridalwear Retailer of the Year – Wales

This award aims to recognise the bridalwear retailer that has excelled in all areas of their business over the past 12 months. This is a wide-ranging category which may include, for instance, anything from providing great customer service, initiatives taken to attract new business, exceptional business results and the actions that set you apart from other retailers. Please provide specific examples in all your answers, and statistics or supporting materials where possible.

 

Please note:

All entries must relate to the past 12 months. This category is open to bridalwear retailers in Wales only.

New Bridalwear Retailer of the Year

This category is open to bridalwear retailers who opened their business 18 months ago or less. The judges are looking for details of the challenges faced as a new business, how they were overcome and the lessons that were learnt.

 

Please note: This category is open to retailers who opened in or after March 2020

Long-standing Retailer of the Year

This category is open to bridalwear retailers who have been in business for 10 years or more. The judges are looking for details of how the business has developed over the years, the challenges faced and how they were overcome, and the secret to your longevity and success.

Retailer Customer Service of the Year

This category will look at the extent in which your customer service met the needs of your customers, whether the service was consistent throughout the business, and the demonstrable business benefits that have been achieved.

Best In-Store Design

This category is open to all bridal industry retailers and all sizes of store, new and refurbished. The judges will be looking for innovation and creativity in the design of the store, which should be in the UK. They will also be looking at how the design contributed to an uplift in sales.

Retailer Website of the Year

The role of technology has grown exponentially over the past few years and is now a crucial part of the way brides interact with your business. This award aims to highlight the retailer websites that have improved the experience of the customer, and the level of customer service that shops are able to provide.

NEW - Best use of Social Media

This award is designed for retailers to showcase how they have used social media to promote or add value to their business. The judges will be looking for innovative approaches, comprehensive strategy and examples of successful results.

NEW - Team of the Year

The Team of the Year award has been designed for businesses that can demonstrate and show real life examples of how teamwork has led to their success and their consistent, high levels of customer care and service. The judges will be looking for evidence of how the team goes above and beyond for your customers, helps the business achieve its goals and work together to provide outstanding service. This is your chance to give your team the recognition they deserve.

Bridalwear Supplier of the Year

The winning bridalwear manufacturer will be able to demonstrate its superior position in the market and its outstanding business performance. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new opportunities for growth over the past 12 months. Bridalwear manufacturers of all sizes are able to enter.

Bridesmaid Supplier of the Year

This category is open to manufacturers of bridesmaid dresses. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new

opportunities for growth over the past 12 months. Bridesmaids manufacturers of all sizes are able to enter.

Bridal Party Supplier of the Year

The winning Bridal Party Supplier will be able to demonstrate its superior position in the market and its outstanding business performance. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new opportunities for growth over the past 12 months. The Bridal Party Supplier category is open to mother of the bride, occasionwear and menswear companies of all sizes. Note as this category includes a variety of businesses, entries will be judged against the criteria, not against other entries.

Prom Supplier of the Year

This category is open to manufacturers of prom dresses. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new

opportunities for growth over the past 12 months. Prom manufacturers of all sizes are able to enter.

Bridal Accessories Supplier of the Year

The winning bridal accessories supplier will be able to demonstrate its superior position in the market and its outstanding business performance. The judges will be looking out for how the business has grown in sales and profit, improved customer service and exploited new opportunities for growth over the past 12 months. Bridalwear accessories suppliers of all sizes are able to enter.

Best Supplier Customer Service of the Year

This category will look at the level of support provided to stockists, and the demonstrable business benefits that have been achieved through exceptional customer service.

Marketing Campaign of the Year

The Marketing Campaign of the Year award recognises a marketing, PR or advertising campaign that has proved to be original, innovative and particularly effective. This can be a one-off campaign or part of an ongoing strategy. Entry is open to both large and small budget campaigns.

Judges will be looking for:

  • Explanation of the target audience
  • Objectives of the campaign
  • Description of marketing activities deployed
  • Evidence of the creative/design
  • Results achieved

NEW - Agent of the Year

This award is designed for companies to nominate an agent who has shown exceptional commitment to their role. The judges will be looking for evidence of expert knowledge, exemplary customer service and successful sales records. This is your chance to reward your agent and give them the recognition they deserve.

Student Designer of the Year

Students from colleges up and down the country are invited to submit their entries in the Student Designer of the Year category in the Bridal Buyer Awards 2020, which is open to Foundation degree 2nd-year students and 2nd- and 3rd-year BA design students. Submissions must be tutor-approved and signed off as qualifying. Together with sponsor the BBSA (British Bridal Suppliers Association) we will be looking for 12 finalists... young talents who will make a difference to the future of bridal.

Wedding Dress of the Year

Finalists in this category are dresses picked from the collections of the finalists int he previous year’s Best Bridalwear Manufacturer category. The selected dresses are hosted on the National Wedding Show website, where brides to be vote for their favourite. Simply, the one with the most votes wins the title!

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The Bridal Buyer Awards 2021 • Harrogate International Centre • 13 September 2021 • bridal@oceanmedia.co.uk • 020 7772 8300 • © 2021 Ocean Media Group
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